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Business Transformation

Helping businesses accomplish internal transformation initiatives, venturing into new markets and steer through the ever-changing business environment while maintaining clear focus and a robust foothold of their market standing.

External Foresight Blended With Innovation

Knowledge Transformation

Our CCI model (Consumer-Competition-Industry) helps uncover real market opportunities through an in-depth ecosystem analysis which involves the acquisition and modification of information from independent sources and constructing it in form of vision for the success of businesses.

ChatterPe™

Consumer

ProTrail™

Competition

ReportStore999™

Industry

Our Success Stories

“Team has been very responsive and was able to provide the information in a very short span of time. Quality of the research and other insights has been quite useful as well.”  

Head of Delivery, An Indian multinational information technology company 

“The client accompaniment went well yesterday, and I would like to take this opportunity to appreciate you and your team’s efforts in making it work smoothly.  Also, thanking you for your efforts for coordinating the fieldwork.” 

Project Manager, A leading Information Data and Market Measurement Firm

“The information provided helped us is assessing the market demand in some of the regions and to base our decisions accordingly. Thanks for the timely help in this regard. Looking forward to having more such engagements in the future.”  

BU Head, A Global IT Organization

I cannot thank you enough for this incredible deck, and this is by far one of the best resources I have used all year! I could go on and on about the wealth of value your team brings:

  • Resources such as these help our team focus on their overall business footprint
  • Provide us with valuable insight
  • Assist in renewal execution

Corporate Sales, An American Multinational Technology Corporation

Strategy Transformation

With our bespoke cross-border market entry program, powered by our in-house intelligent platforms and business consultants, we have helped some of the world’s top businesses expand their footprint globally.

What we do?

Location Assessment

Our location assessment study deploys a 10-point scale (cost, regulation, labor, IP, technology, etc.) to recommend the most suitable location for business growth and expansion.

M&A Assessment

Our M&A program is tailor made to pick the most strategic fit from a pool of companies, based on a multitude of standard and custom factors.

Partner Assessment

Our partner identification and solicitation program deliver 100% ROI over a short turnaround time.

Risk Assessment

Our risk assessment practice is backed by a thorough reputational evaluation and financial due diligence.

Our Success Stories

“I worked with Refract Consulting to formulate our Go-to-Market strategy for mobility service business in India. Refract helped me in terms of customer survey, focus group interviews, competitive analysis of the market as well as recommendation for strategy.  Refract was trusted partner with expertise in automotive and mobility market. Their deep knowledge in Indian market and global perspectives were key strengths.” 

Head of Innovation Strategy, A Multinational Automotive Manufacturer 

“Congratulations for a job very well done! The success of this exercise wouldn’t have been possible without your perseverance and commitment. Indeed, I was amazed to see the turnaround time that you guys took in building the local ecosystem, keep up the good work. We look forward to taking this partnership to the next level.” 

Delivery head, An Indian MNC Information Technology Services and Consulting Company

“Thank you for all the support you have provided over the years. Though infrequently expressed but having your team by our side gives me extra confidence to take up increasingly challenging projects, so please let me take this opportunity to express my gratitude. Thank you once again! 

Director, An International Business Council 

Sales Transformation

We provide strategic end-to-end sales enablement that increases sales productivity. A 360-degree view of customer’s market, challenges, initiatives, and objectives; so that product offerings can effectively map to prospect’s end-objectives translating in higher sales.

Strategy

What we do?

Customer Segmentation

What we do?

Database Generation

What we do?

Campaigns (Direct + Digital)

What we do?

Lead Generation

What we do?

Lead Qualification

What we do?

Sales Conversion Support

What we do?

Our Success Stories

“We were looking for an agency that could gather the in information about the China Market. Refract approached us and the project went smoothly. Subsequently, we have done projects with them in Europe, Africa and other markets. My overall experience work experience with Refract is that they are very easy to work with, very agile, highly committed, and their approach to problem solving and data analysis is very good.” 

Head of Expansion, Indian Multinational Two-wheeler and Three-wheeler Manufacturing Company

“I wish to thank you once again for the dedication and devotion that are very apparent in the list of potential partners that you have prepared for us.”

VP, Business Development An Israeli Skin Care Products Company

“Refract is a great partner. They provided 360-degree sales support from lead generation to marketing campaigns through sales pipeline management. With their streamlined processes and a great team of Business Analysts, we were able to reduce our sales cycle from 181 days to 86 days! Looking forward to reaching more milestones with them!” 

Director, Product Marketing, A Global Digital Rights Management Company

Marketing Transformation

With a team of business analysts, subject matter experts (SMEs), technical writers and high-end designers, we are trusted to provide ‘real’ research-backed and differentiated content to assist clients in capturing mindshare.

What we do?

Identify trending ‘SEO’ Themes most relevant to your business.

Conceptualize the storyboard to communicate your unique story.

Complete the story through impeccable UI & Design.

Curate content in the most logical and comprehensible manner.

Our Success Stories

“Refract is reliable and agile partner with a high-quality focus. I have worked with them on multitude of marketing collaterals, and every time they surprise me with their flawless execution.” 

Marketing Head, An Insurtech Platform

“This has come out really well. Loved the document in general. Subject, structure, and flow is amazing.” 

General Manager, Marketing, A Global Leader in Mobile Solutions

“We were faced with this daunting task of creating a PoV for the Public Sector. Refract team’s ability to not only grasp the technical subject matter in a giffy, but to convert it into an insightful document made it a truly pleasurable experience. They helped us deliver the brand promise, just like an internal team – Exceptional & Insightful. ” 

Senior Director, Marketing, An American Health Service Innovation Company 

Business Transformation - Refract Consulting

We are the catalyst of innovation fiercely digitalizing research for driving business growth. With key focus on integrating and empowering Strategy, Sales and Marketing functions for our clients, we continue to create efficient platforms for gathering & decoding market intel that directly transforms into business success.

Contact Us:

USA —
Refract Consulting LLC, Calabasas, California 91302

India —
Refract Consulting Pvt. Ltd.
Ground Floor,
91 Springboard Business Hub Pvt Ltd, 90B, Delhi – Jaipur Expressway, Sector 18,
Gurugram, Haryana 122022

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